Metrica Radar

Metrica Radar is a fast and easy-to-use, real-time online social media monitoring and analysis tool. It finds your most relevant social media content as it unfolds and helps you to identify the drivers and key influencers that matter the most.

One of the biggest challenges with monitoring social media is setting up the relevant search criteria to ensure you see the relevant information.  As part of the Gorkana Group we have a team of search string experts who will help set up your social media monitoring service to filter out the noise so you can focus on what matters.

Benefits of Metrica Radar include:

• Making your set up as easy as possible – our experienced team will work with you to provide training, advice and guidance to ensure you receive the information you need in a format that suits you
• Helping you to identify the drivers and key influencers that matter the most – Metrica Radar automatically curates all mentions for you, and scores them in terms of sentiment and influence giving you a clear view of what’s being talked about
• Access to in-depth metrics – Metrica Radar presents you with the facts that you need in a clear and easy to access format by giving you access to detailed metrics and enabling you to create your own dashboards and charts for buzz, popularity, sentiment, credibility, media type, share of voice and key influencers
• Smart tools to alert you on important content, segment your coverage and collaborate with colleagues – set up email alerts around specific groups of influencers, media types or mentions and assign actions to other stakeholders and departments to follow up on

To ensure you don’t miss a thing, we monitor billions of conversations in 20 different languages across the entire social media universe from sources including:

• Micro-blogging sites such as Twitter, Tumblr, Plurk, Jaiku and identi.ca
• Blogs including Blogger, WordPress, Typepad and LiveJournal
• Video sites including YouTube, Vimeo, Metacafe, Bliptv
• Social networks such as Facebook and MySpace
• Discussion forums and boards
• Images sites such as Flickr
• Corporate sites