Our Services
PR Measurement & Analysis
Metrica’s bespoke metrics provide actionable information to improve PR effectiveness and deliver tangible evidence of successes
Our world class PR measurement and analysis services are designed to help you assess the success of your PR activities and inform and drive your future PR strategy. We conduct analysis that no one else can and key to this is our philosophy of providing you with the metrics you need, not the metrics that are easy to measure.
All our work is highly customised to meet your specific requirements and developed through a highly consultative period so we understand the objectives you are trying to achieve and can adapt to your changing needs. Our services include:
- Evaluation Reports: Sophisticated intelligence yet easy for all stakeholders to understand and available in as much or little detail, as required
- myMetrica Analysis Portal: Using the latest web technology this real-time evaluation platform provides you with complete control over the analysis process
- KPIs & Scorecards: Help set objectives, focus PR resource and measure success
- Measurement Consultancy: Our specialist account teams are available to share their experience and insight to help you identify and track issues pertaining to media consumption and audience