Tag Archives: roy greenslade

The recession claimed another victim today when News International said that it planned to close its afternoon freesheet, TheLondonPaper. The title was launched nearly three years ago in a blaze of publicity as the freesheet went head-to-head… Read more

Media commentator Roy Greenslade wrote yesterday that the “overwhelming majority of (freesheets) publish pseudo-journalism”. Indeed, the last issue of Metrica’s PR Industry Benchmarking report (Metrica Numbers) suggested there was evidence… Read more

A recent Pew Research Center for The People & The Press survey of US adults indicates what we all see in ourselves and our media habits… as our thumbs develop calluses from our cellpmobile phones.  Acccording to Pew, 40 percent of Americans… Read more

There have been a couple of interesting blog posts from Roy Greenslade, one of the UK’s most respected media commentators recently.  Roy was the recent keynote speaker at the International Association for the Measurement and Evaluation of… Read more

Over the past month we have been asking you, the readers of Measurement Matters, to get involved in our poll on the future of the news. Thanks to all who voted and commented, there were some interesting perspectives shared. And now (drumroll… Read more

Amid last night’s awards and celebrations, media commentator Roy Greenslade gave a fantastic keynote speech which balanced nostalgia for print journalism with the realities of a modern media world: “Even those of us with print in our veins”… Read more

Metrica has just released the latest update to UKPulse, the successor of ConsumerPulse, our PR planning tool that enables users to build and interrogate customised target audiences.  In these days of an ever expanding media universe, we have… Read more

This morning I had my attention brought to a feature on the CBS News site entitled The Flak Over Flacks. Delivered by a legal analyst named Andrew Cohen, in the wake of the publication of his book (does one sniff an irony here already?!), the piece… Read more

I am thrilled to report that our first Metrica Numbers report has been very well received, and in particular added fuel to the raging debate relating to trust of the media. Roy Greenslade refers to it in his Evening Standard column, discussing… Read more

In the wake of the Prince Harry media leak, another debate regarding privacy and the media is getting underway… this time though it is members of social networks (as opposed to members of the royal family) who are up in arms (no pun… Read more