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All posts by Richard Bagnall

Social Media: The Assassin or Saviour of Traditional Media?

by on March 3rd, 2008.

Date for your diary – Wednesday 26th March 2008 Event coming up in London town courtesy of the CIPR which will explore the implications of citizen journalism for traditional media and PR practices. Key issues on the agenda include: As the… Read more

CGM privacy war gets underway

by on March 2nd, 2008.

In the wake of the Prince Harry media leak, another debate regarding privacy and the media is getting underway… this time though it is members of social networks (as opposed to members of the royal family) who are up in arms (no pun… Read more

How to recession proof your PR budget…

by on February 29th, 2008.

“Stocks Plunge as Fears of Recession Grow” – Los Angeles Times “Richest Countries Are Near Simultaneous Recession” – International Herald Tribune “Brown: Worst global slump in 30 years” – Independent “Recession fears… Read more

Journalists and PR – facing similar challenges in the world of social media?

by on February 29th, 2008.

Following on from my recent post on Nick Davies’ book ‘Flat Earth News’, Jeremy Hillman, the BBC’s editor of the business and economics unit, has posted an interesting view point to BBC News’ ‘The Editors’ blog. Jeremy recently attended the PR Week… Read more

Celebrity chefs: a recipe for social media success

by on February 28th, 2008.

When not working at Metrica, I work on an LSE PhD research project on food-based entertainment. Celebrity chefs are, plain and simple — culinary prophets (and profiteers).  They have built their brands on the buying habits, book sales and the… Read more

Churnalism – What’s your view?

by on February 27th, 2008.

BBC Radio 4′s current affairs programme You and Yours discussed yesterday (26th February 2008) issues raised by Nick Davies’ new book ‘Flat Earth News’.  In the book, Davies claims to expose falsehood, distortion and propaganda in the global… Read more

Geek Chic, Not Just For Guys

by on February 22nd, 2008.

As a female member of the team I thought it only right to draw attention to this interesting article in the New York Times, February 21, 2008. It discusses research released in December which shows that the blogosphere is not just populated… Read more

Online eyeballs…or just balls!

by on February 21st, 2008.

Interesting to read in The Guardian that there have been dips in the usage of social networking sites such as Facebook, MySpace and Bebo which echos anecdotal evidence from talking to friends, colleagues and clients. Reading further, the article… Read more

Green & Black’s Marketing Director credits PR with brand’s success

by on February 18th, 2008.

OK, so I admit it, I am a bit biased with this story as Metrica works with both Green & Black’s and Phipps PR but I still thought it well worth a mention here. Carol Welch, Green & Black’s Marketing Director claims that PR has been the… Read more

The Media Revolution

by on February 18th, 2008.

There’s a lot of discussion and hype surrounding web2.0 at the moment. New media, blogging, YouTube, community building sites like MySpace and Facebook etc have changed the media landscape. Web2.0 is not only changing the way people find and use… Read more

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