All posts by Richard Bagnall

Last Thursday over 100 PR practitioners, media analysis and PR measurement experts met to discuss what each felt was imperative if we are to set workable social media measurement standards.  It was a process which began back in June in Lisbon at… Read more

Tomorrow (17th November), I’m excited to be attending AMEC’s (the International Association for the Measurement and Evaluation of Communication) ‘Big Ask of Social media’ conference. We have over 100 delegates attending to hear from industry… Read more

I’m excited to be writing this post from  Portsmouth. Not Portsmouth in England, but Portsmouth in New Hampshire, USA. New Hampshire is world-renown for its beauty during Fall when the leaves of the great forests all turn a million shades of reds… Read more

Today’s post on Measurement Matters has been written by Gorkana Group’s Nick Thorpe and published earlier today on Gorkana’s consumer PR News channel.  Gorkana publishes daily consumer PR News as well as daily financial PR news which is read by… Read more

  Yesterday afternoon, the 2011 PR Census was launched by the PRCA and PR Week in association with the Gorkana Group. The research conducted by Harris Interactive who conducted an online survey which generated more than 1300 responses…. Read more

The media and PR community is this evening reeling from the news that News International is to cease publication of its most profitable newspaper The News of the World. The final edition, to be published this Sunday, will bring to an end a 168… Read more

At the AMEC European Summit over 100 international delegates have been debating some draft statements to identify what it is that the PR industry most needs looking to the future.  The session was excellently hosted by David Rockland. First we… Read more

So… the live show has just finished and the acts have all had their chance to impress the judges.  All week my colleagues at Metrica have been posting predictions on who will win their place in Saturday night’s final show based on the buzz that… Read more

It’s Friday night and the last Britain’s Got Talent seni-final is about to start.  The bookies have Razy Gogonea, Michael Collings and Michael Moral as the early favourites.  With minutes to go before the show starts, Metrica’s social media… Read more

The launch of The Independent’s new i newspaper marks the first new daily national to hit the shelves in nearly 25 years. The 20p paper is designed for “time-poor newspaper readers”, aiming to keep news items short and sweet without… Read more