Monthly Archives: February 2012

Gorkana has analysed circa 273,770 social media posts and 63,425 pieces of mainstream UK coverage covering the banking, asset management and professional services sectors. So what does our analysis reveal about the banking and social media (and… Read more

If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week. This week’s top PR and social media picks: Why the… Read more

The final day of Social Media Week London 2012 wrapped up the event and made sure it finished on a high. Insights from Metrica Radar with commentary from Ketchum Pleon. Despite the official closing party on Thursday night, attendees were wide… Read more

Day four of Social Media Week London saw the much heralded Google+ talk. With a packed turnout and a live Google hangout allegedly converting many of the attendees to the possibility of this medium – “The woman from Google who demonstrated Google… Read more

If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week. Has Twitter redefined the global news cycle? Citizen… Read more

Day three of social media week started with a bang and, yet again, Social Media Week London visitors showed a propensity towards early morning tweeting: a spike of conversation at 9am remained untopped throughout the day. Insights from Metrica… Read more

Last month we launched our new look Gorkana Group’s 2011 Annual Charity Barometer  which was a cracking round up of the year that was. 2011’s coverage was dominated by world events with British Red Cross receiving the most overall. January’s… Read more

Aside from the discussions around social media and love, Valentine’s Day seems to have had an impact on the #smwldn conversation. Our volume graph shows a dramatic decline in the level of online conversation throughout the afternoon and a couple… Read more

Every day I get at least 10 notifications from Pinterest, alerting me that some distant acquaintance from back home (the US) has inadvertently “followed all of my boards” on Pinterest. The addictive image-cum-idea sharing site has indeed… Read more

If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week. This week’s top PR and social media picks: Gorkana… Read more