by Adam Layton on May 18th, 2012.
If you work in PR and are interested in the latest thinking on media monitoring, PR planning, media analysis and social media measurement, these are the must read stories from the last week.
May 15th, 2012
The more I look at social media, the more I believe that it is a reflection, albeit a little distorted at times, of our own humanity. It shows what inspires and motivates as well as what outrages us – and as we use it more and more to express our… Read more
May 16th, 2012
Recent findings have shown that public confidence in both paid-for and traditional media is declining, but our trust in social media is on the up. Why are consumers choosing to trust social media sites over traditional press, and what can be… Read more
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